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4½ wisdoms in 1 minute
Start your weekend with some food for thought. These articles cover three different elements of UX design.
Storyframing the User Experience
Don’t just wireframe, use storyframing for the whole user experience. Because Storyframing ensures that business needs are heard, KPIs are set, and long term user adoption is considered. It answers the question: ‘What do we want them to do?’. Steve McCarthy’s article – insight & strategy director at Brandwitdh – shows all the elements of storyframing in detail.