Download a masterclass in Behavioural Design

how to nudge & influence behaviour

graphic Jorn Craeghs BY Jorn Craeghs

We’ll show how you can nudge & influence behaviour with a series of examples. Any type of behaviour is the product of 3 elements: motivation + ability + trigger. You’ll learn the psychological principles behind each element.


Which topics are handled?

  • 23 behavioural design principles explained
  • With 62 matching examples


  • 's-Gravenhekje 1a
  • 1011TG Amsterdam
  • The Netherlands


  • (+31) 20 223 46 26

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